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Organizing Your Company and Your Resources for IntegrationA-Team offers counsel on organization and managing internal and/or external resources. "Today's marketers are faced with complex challenges -- not the least of which is how to organize and manage their internal marketing resources. Often marketers have multiple siloed departments working with a single or multiple agencies, leading to the possibility that a fair portion of their communications budgets are being wasted on excessive or redundant staffing, both within their own organization and across their agencies. Most importantly, communications synergies may be missed." To help increase the ROI of every communications dollar spent, A-TEAM works with clients to evaluate the effectiveness of their communications integration - both from a structural and a media spend perspective. Recommendations are made for internal re-organization, which may include merging and/or re-allocation of resources. Services offered:
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